Mercedes-Benz's First Branded Residential Skyscraper in Dubai

Mercedes-Benz and developer Binghatti have revealed plans for a supertall skyscraper in central Dubai, which will be the car company's first branded residential tower. Named Mercedes-Benz Places, the tower will reportedly be 341 meters high and located close to the Burj Khalifa. Mercedes-Benz Places will showcase a unique elliptical exterior reminiscent of sleek model lines like the VISION EQXX and Concept CLA Class. Inspired by the iconic Mercedes-Benz three-pointed star, claddings add elegance and improve energy efficiency with integrated photovoltaics. It will become one of the city's tallest buildings.








This 65-storey skyscraper will contain 225 apartments along with restaurants, a gym, lounges, exhibition spaces and "VIP parking" facilities. The very first step into the lobby of Mercedes-Benz Places sets the tone of exclusivity, adorned with iconic details for a luxury living experience. The luxurious concept of living flows through the entire interior design creating a seamless symphony between inside and outside. Dubai-based developer Binghatti has begun construction and the skyscraper is set to complete in 2026.








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